Saad Faris | UI/UX, Web & Visual Design

Profile

Designer and web developer, connecting design with implementation.

My practice was built through independent work beginning in 2010, spanning UI/UX, visual identity, Arabic type, development and motion, alongside experience leading design teams and managing brands and marketing.

01 / Independent practiceDesigner & Web Developer

Since2010.An ongoing practice

Independent work.The foundation of my practice.

Since 2010, freelance work has been the foundation of my career. Working with clients across different sectors, my practice has grown through identities, type, websites, storefronts and motion, expanding into interfaces, systems and digital products.

This practice connects understanding the brief, shaping the idea, designing and implementing it, bringing visual judgement together with usability and business needs.

Interfaces & digital experiences

Company websites, storefronts, content platforms, Arabic editors and design systems, from structuring the experience to implementing the interface.

Identity, type & visual craft

Visual identities, Arabic type and lettering, digital and print layouts, and applications that carry a consistent brand identity.

Concept, content & motion

Concept development, copy and visual storytelling, storyboards, motion graphics and video editing for campaigns and brands.

85+Clients across the practice

500+Creative & technical projects

Explore the body of work

Capabilities

A multidisciplinary practice, with a focus on UI/UX.

Interface & experience design

Translating user and business needs into clear interfaces, connected workflows and reusable components.

User flows & information hierarchy
Interface layouts & interaction states
Arabic-first & RTL interfaces
Responsive web experiences
Design systems & reusable components
Interface copy & content structure

Applied acrossArabic publishing · E-commerce · Internal platforms

Front-end & web development

Responsive websites, WordPress and storefront customization, component implementation, and connecting interfaces to services and APIs.

HTML / CSS / JavaScript / React / TypeScript / Next.js / WordPress

Visual identity & type design

Brand identities, Arabic type design and lettering, visual systems, and typographic layouts across digital and print applications.

Identity / Arabic typography / Layout / Art direction

Motion & video

Concept development, visual storytelling, storyboards, motion graphics and video editing for brands and campaigns.

After Effects / DaVinci Resolve

Brand & marketing

Brand management, campaign planning, copywriting and influencer marketing, with performance analysis to inform creative decisions.

Brand strategy / Campaigns / Content / Analytics

Creative direction & teams

Leading design teams, defining creative direction, reviewing deliverables and coordinating execution around a consistent brief.

Briefing / Design review / Coordination / Quality

Digital systems & AI workflows

Internal tools, content workflows and service integrations; using AI for functional prototypes, creative production and product development.

Internal tools / API integration / Prompt development

2010 - Present

Independent practice

Design connected with implementation

From an idea to a product that works.

Since 2010, independent work has been the foundation of my practice. It began with design and grew across identity, type, websites, storefronts and motion, then into interfaces, systems and digital products.

Interfaces and digital experiences · Identity and Arabic type · Websites and storefronts · Content and motion

85+ clients 500+ creative and technical projects

Company roles

Droua AlSuoud

2025 - Present

Marketing Manager & Branding Manager

Lead brand, marketing and campaign activity for a food-sector business.
Designed and developed an internal platform connecting campaign information, influencer evaluation, tasks and reporting.
Translate operational needs into interface structure, permissions and everyday workflows.

Headway Agency

2024 - 2025

Design Team Lead

Led a creative team working on brand identities and marketing campaigns.
Supervised digital and print execution, reviewing deliverables for consistency.

Ghelaf

2022 - 2024

Senior Graphic Designer

Developed brand identities, visual content and campaign materials.
Produced motion graphics and promotional video for brand communication.

Manage Media

2021 - 2022

Graphic Designer

Designed social media and advertising assets, contributing visual content to marketing campaigns.

Education

Diploma

Computer Networks Technician

College of Telecom & Information (CTI)

4.88 / 5.00Grade point average